Wednesday 19 December 2018

Half Of 2018 Is Over But Email Marketing Still Rules

Many people see it as a bad thing that customers get the option of unsubscribing from an email campaign but it was essential to keep the customers interested in the barrage of emails that attack their inbox with full power. It ensures that they don’t have to face the torture of unwarranted emails and their so-called unique offers. This rejuvenated the email marketing and, it has become the most preferred way of keeping in touch with customers. Most of the companies that provide SEO Services In Delhi or anywhere else would be hesitant to accept that fact. However, it doesn’t happen with a magic spell, the strategy still needs to be flawless and execution of this strategy still requires patience and comprehensive analysis. Let’s take a look at this classic approach and how it has changed:

  • Writing Emails - Subject lines work for the emails as headlines work for newspaper articles. Grabbing the reader’s attention is the key. They should be relevant, genuine and interesting.

  • Power Of A/B Testing - If you want to keep the bounce rate lower, A/B split testing is the way to go. It is the best strategy for knowing your customers and increasing conversions.

  • Hot & Cold Leads - Warming up cold leads and converting the hot ones is an art and it should be treated that way.

Being the most dependable Web Development Company In India, Web Click India is committed to keep you updated with the latest trends and developments in digital marketing. Contact us to avail our services.

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